It’s like running into a brick wall. A website has great information and would make a great addition to Crafty Tips or any other site for that matter. They might even have several pages of their own favorite sites but when it comes to linking to them, there’s absolutely nothing. No logo, no banner, no text, not even the suggestion to link to them.
Don’t make this mistake!
Invite people to give you backlinks. You might be surprised how effective this can be. more…
There is a charming new trend where hand-crafted items of the cute variety are given names and even personalities. But, these too cute for words descriptions are missing the point of how things are bought and sold on the Internet.
Using the crochet bear from my last post as an example…
Robby is a cute little fellow just waiting to be adopted by the right person. He loves cuddling and hiding in pockets. He isn’t afraid of letting you know when he’s unhappy or has something to say. He even comes with his own little protest sign. Robby will be shipped in a gift box and would make a perfect gift for someone who loves little things.
What’s missing? Just the key phrases that someone looking to buy Robby might use in a search engine or shop site’s search field. What’s the chance that someone wanting to buy a stuffed animal or crochet bear will enter “Robby” as their search phrase? more…
A recent complaint by someone on a directory forum got me to thinking, how long do websites typically last and are directories more likely than average websites to disappear quickly? What sort of ROI can someone expect from directory submissions over the long term? Is it really 0% as one forum member reported?
Unfortunately, the only statistical information I could find about the life span of websites was from way back in 1998. The average lifespan for a website at that time was only 44 to 75 days. The article was unclear as to whether this related to uptime or popularity.
The article did clearly state that 44% of websites disappeared from the web within one year. It would seem likely that in 2009 that number is significantly higher.
I wanted to know how many directories that I submitted to over a year ago still exist and still list my sites?
Among the search engine industry is the relatively new concept of negative SEO. I don’t see the techniques associated with negative SEO as anything new; now they just have a name. Most of the conversations about negative SEO discuss a third party interfering with your SEO efforts but is not damaging your own SEO efforts also a form of negative SEO?
I had been taught that using frames to create webpages would hurt search engine optimization before I even learned how to program a site using frames. Why learn how to do something that was bad?
I was introduced to programming with frames as part of the one HTML class I have taken and I quickly saw why so many people were/are using them – they make managing a site quick and easy. But, are the benefits of using frames worth the negative SEO results?
Now let’s look at the SEO questions you should ask before using frames. more…
Thanks to Google, there’s a page on one of my websites that constantly is in the top 10, if not #1 for phrase x; and Google handed me that phrase on a silver platter! I didn’t have to spend hours researching keywords and search phrases. I didn’t have to mess with Google Analytics. And I didn’t have to pay a dime for an Adwords campaign.
What’s so special about me and my site? Nothing really. The key is what is not-so-special about the other sites competing for that phrase.
Before we move on here, I realize that for the most part all rankings on Google are free. We do not pay Google directly to rank well for our targeted keyword phrases. It would be so much easier if Google would tell us ahead of time what keyword phrases are easy to rank for. It’s too bad we couldn’t ask Google the topics where they can’t find relevant information. It’s too bad there wasn’t a list somewhere we could check.
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