HOW the content is presented is as important as the content itself—whether you call it your voice, your style or your personality, it’s essential.

MetaTags
Title Name
URL Name
Content

All must be related in order to achieve well in search engines

a webmaster

While there are many who feel as you do, you might consider that you did not always know as much as you do today and learned either by doing or through someone else sharing their knowledge.

This article and several of the others I have written and that have done well on Digg are somewhat of Marketing 101 topics. There are many business people that do a wonderful job of running their business, but are not good at marketing or how to make their websites really work for them.

Those of us who have been in the field for a long time and see this as old news forget that we didn’t always know as much as we do today. Not knowing how to market yourself on the Internet does not mean they don’t know their business, it just means they don’t know ours.

I also think you completely missed the point of the article as well. It wasn’t saying people don’t emphasize their sales page (as you so quickly assumed) – it was saying there are far more opportunities to promote sales on a website than we realize.

However, promoting sales starts with a professional attitude. You may want to go looking for yours…

This is like saying: if you want to walk then you need to push your legs in front of you one leg at a time. However, you should not push the leg to far away because you may loose your balance.

Actually, I don’t remember seeing any sites like the ones that you described in your article. Perhaps you should provide some links to prove that there are webmasters needing advices such as these, otherwise people might think that the ultra-stupid webmaster is just a myth.

Regards,
Razvan

Now I’ll have to take a close look at my own content again!

You do bring up a good point that many sites are designed for Adsense or use Adsense and the other revenue programs to fund the site. Both are valid monetization strategies and the site owner generates all or most of their income from those clicks.

It’s such a shame when people work so hard to write useful content to support their business and make such a simple mistake as forgetting to mention their business on those informational pages. It’s an easy mistake to make and fortunately just as easy to fix.

But a lot of web sites are there ONLY to make money from adsense OR they would exist anyway and merely use adsense as a way to help pay the hosting fees.

Thanks again for a fresh look at this subject.