Are you competing with yourself?

Are you underselling yourself and breaking your contract? It’s so easy to do and you might not even realize that you are doing it. When you have a piece in a gallery, under consignment, or in a craft mall; do you sell it on your own website or in person too? Do you charge the [...]

Protecting Your Brand

Came across an interesting article on Domain Names and Branding. The author makes reference to a recent article in Inc. Magazine that discusses the battle between two small companies and two giant companies who have branded similar sounding domain names. The original article mainly talks about the legal issues involved and does tend to make [...]

Returns & Exchanges

It absolutely drives me crazy when I have to beg for information about a business. Whether online or off, when I buy something I want to know if I can return or exchange it. This is particularly true when the item is sized, has multiple parts, or requires electric or batteries to make it work. [...]

Post Consumer Goods & Trademarks

There’s a conversation going on over at Craftster about the use of post consumer goods in crafting. The original poster received a threatening (they are all) Cease and Desist order for her bottlecap earrings. Her crime? Her use of the recognizable bottlecaps in her crafted item that she was selling is breaching the original manufacturer’s [...]