A blog about crafts, art, selling both and other things that strike my fancy.
When it comes to writing product descriptions and taking photographs of handcrafted items, I am fairly good at one and quite inept at the other.
This section of Blog About Crafts is where I share my marketing and writing skills to help crafters in writing product descriptions for the wonderful things they are making. I’ll share my ideas and point out things I think others are doing well.
I’ll try to protect the guilty while sharing information on promoting your products by learning from the mistakes of others.
As for photographing handmade items, I have so much to learn. I have no idea what 90% of my camera’s features do. I won’t proclaim to have much information to share on this issue but I will share those sites where I think anyone who takes photos and particularly folks who are taking photos of items for sale will find useful information. I will provide some critiques (again, not pointing fingers) of things folks are doing to really shoot themselves in the foot as well.
This week, two very different crafters reminded me of two universal truths about selling crafts online or off. In one case following my advice will help the crafter. In the other case it could have been a terrible disaster for them. Find out how our conversations may help you with your own online endeavors.
The posts on writing product descriptions are some of the most popular posts on Blog About Crafts. After all, when selling anything online that isn’t a well-known mass-produced item, it’s the product description that shares with the potential customer what it is that they will receive. A vintage magazine that I found online had a product description for a shawl that contains several ideas that I think we could all learn from.
Hi to anyone who may be sticking with me here! Been a busy few weeks. Seems like its always feast or famine with my writing clients – everyone needing something at once leaves little time for blogging. But, hey someone’s gotta help pay to keep the lights on around here.
Anyway, found this great photography resource.