Label Your Work

Ralph Loren, Prada and even Fruit of the Loom does it? Why shouldn’t you? What am I talking about? Putting handcrafted by labels in and on your work. The big corporations are putting their names and reputations on the line with each product they sell. So why is that any different from when you sell […]

Too Cute for Words

Cute product descriptions can help make the sale but are they keeping potential customers from finding you in the first place?

Free Patterns Gone Paid = Missed Opportunity

As I talked about in one of my first blog posts – Free Patterns Lead to Sales, it’s a fairly common practice for crafters to offer free patterns on their blogs and websites. Freebies can lead to a multitude of free links and advertising for your site. And it’s not a technique for garnering links […]

1 2 3 4 5 6 8